The Best Healthcare Marketing Conferences to Attend in 2025
In the ever-evolving world of healthcare marketing, staying ahead of the curve requires continuous learning, networking, and exposure to industry trends. Whether you’re a marketing executive, agency professional, or healthcare provider looking to enhance your marketing efforts, attending the right conferences can make all the difference.
Here’s a roundup of the best healthcare marketing conferences to consider attending in 2025:
1. Healthcare Internet Conference (HCIC)
Date: November 9-12, 2025
Location: Las Vegas, NV
Why Attend: HCIC is a must-attend event for digital marketers in the healthcare sector. It focuses on digital innovation, patient experience, and effective online strategies for hospitals and healthcare systems. Sessions often feature case studies, best practices, and insights from top industry leaders.
Who Should Attend: Marketing professionals, IT specialists, and digital strategists in healthcare organizations.
2. Healthcare Marketing & Physician Strategies Summit (HMPS)
Date: April 30 - May 2, 2025
Location: Orlando, FL
Why Attend: HMPS is a premier conference for healthcare marketers, focusing on physician engagement, patient acquisition strategies, and brand development. It’s a great platform to explore emerging trends and successful campaigns in healthcare marketing.
Who Should Attend: Marketing and communications executives, physician relations teams, and business development leaders.
3. Digital Health Summit
Date: January 9, 2025
Location: Las Vegas, NV (part of CES)
Why Attend: As part of the Consumer Electronics Show (CES), the Digital Health Summit brings together tech innovators, healthcare marketers, and industry leaders to discuss the future of digital health. The event focuses on emerging technologies like AI, wearables, and telehealth.
Who Should Attend: Healthcare marketers interested in the intersection of technology and patient care.
4. Mayo Clinic Social Media Network Annual Conference
Date: April 4-6, 2025
Location: Jacksonville, FL
Why Attend: This conference dives deep into social media strategies for healthcare. It’s an excellent event for those looking to enhance their organization’s social media presence and learn from one of the most respected healthcare brands in the world.
Who Should Attend: Social media managers, content creators, and communications professionals in healthcare.
5. Swaay.Health LIVE
Date: April 15-17, 2025
Location: San Diego, CA
Why Attend: Join the largest gathering of healthcare marketers from Health IT companies, provider organizations, clinics, non-profits, agencies, and associations.
Who Should Attend: Healthcare advertising agencies, marketing teams, and creative professionals.
6. Patient Experience Symposium
Date: October 6-8, 2025
Location: Boston, MA
Why Attend: This event focuses on improving patient experience through marketing, communication, and operational strategies. The symposium covers everything from digital engagement to customer journey mapping in healthcare.
Who Should Attend: Patient experience officers, marketing executives, and healthcare leaders.
7. Digital Health 2025
Date: May 12-13, 2025
Location: Nashville, TN
Why Attend: Digital Health 2025, hosted by Reuters Events, will bring together senior executives from healthcare organizations of all sizes. This premier event offers a unique opportunity to connect with industry decision-makers, gain valuable insights into the future of healthcare, and engage in dynamic, interactive sessions designed to inspire and energize.
Who Should Attend: Content creators, brand managers, and healthcare marketers.
8. Fierce Pharma Week
Date: September 8-11, 2025
Location: Philadelphia, PA
Why Attend: Fierce Pharma Week (formerly Digital Pharma East), will unite life sciences executives across key disciplines, including marketing and sales, medical affairs, scientific communications, new product planning, commercial development, and public relations.
Who Should Attend: Marketing directors, strategists, and executives in healthcare.
Final Thoughts
Attending healthcare marketing conferences is an investment in your professional growth and your organization’s success. These events provide an unparalleled opportunity to learn from the best in the business, discover new tools and techniques, and build valuable industry connections. Mark your calendar and plan attendance to stay at the forefront of healthcare marketing trends.
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